About Us

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From left to right:  Anthony Fratto, Cynthia Fratto, and Nick Fratto

Anthony Fratto, Jr., President

Anthony Jr. joined his father, Anthony, in 1964 after graduating with a B.S. in Accounting from LaSalle University in Philadelphia.

Since then he has earned the following titles: Registered Jeweler, American Gem Society, and Accredited Master Jeweler, Independent Jewelers Organization. Anthony also holds diplomas from the Gemological Institute of America (GIA) in Diamonds, Colored Stones, and Pearls.

His industry involvement includes the New Jersey Jewelers Association, which he served as a trustee and a past president. He has also sat on the Board of Directors of the Independent Jewelers Organization (IJO). His awards include National Finalist, Diamond Masters Tournament; Ultimate Appreciation Award, IJO; and NJJA Recognition Award.

He is active in the community as President of The Palmyra Business and Community Alliance, and Past Treasurer of the Tri-Borough Business Association. He serves on the Mayor's Economic Development Committee, and the Steering Committee for Palmyra's Brownfield Redevelopment. He is also a Past President of the St. Charles Borromeo RC Church Holy Name Society. He also serves St. Charles Borromeo as a lector. 

Nicholas Fratto, CEO nfratto@comcast.net

Nick, always interested in the family business, joined Anthony Jewelers full time after earning his B.S. in Economics from Rutgers University, New Brunswick Campus.

Nick has achieved the prestigious title, Graduate Gemologist, in residence, from the Gemological Institute of America (GIA) at the Carlsbad, California World Headquarters.  In 2000, Nick subsequently added the titles, Certified Gemologist, American Gem Society, and Accredited Master Gemologist, Independent Jewelers Organization.

His industry involvement includes, Independent Jewelers Organization, Buyers Review, and membership in Jewelers of America, American Gem Society, and Independent Jewelers Organization.

Nick's community involvement includes, Palmyra-Riverton-Cinnaminson Rotary, and Classic Corvette Club, which he serves as the corresponding secretary.

Nick is married to Yogita, a Middle School Math teacher in Cinnaminson, NJ. They are the proud parents of Brenden Navin. 

Cynthia Fratto, Secretary

Cynthia has been an active partner in Anthony Jewelers since 1985.

Cynthia has earned a title in Jewelry Design from the Gemological Institute of America and has letters of completion from GIA for many Gemological classes and seminars.

Cynthia is a member of the Berry Baskets Quilters, a group which often donates their handicraft to the needy.

Store History

Anthony Jewelers is a 3rd Generation family business serving the Riverfront communities and beyond since 1953. We are members of the Jewelers of America, New Jersey Jewelers Association, Independent Jewelers Organization, Jewelers Vigilance and the Better Business Bureau. Readers of the Burlington County Times have voted us "Best Jewelry Story in Burlington County" since the inception of BCT's "Best of Burlington County" awards.

In 1934, at the age of 17, Anthony Fratto, Sr. learned the trade of watchmaker by apprenticing under his uncle. His first job in the industry was on Jewelers’ Row in Philadelphia, the country’s oldest jewelry district. He then owned a small watch repair shop, called Rosetta’s, on Market St. (The picture below shows him standing in front of this shop.) During World War II, he used his refined hand skills to help build equipment for the war effort.

After working in the Navy Yard, he finally decided to open a store of his own. In 1953, Anthony opened “Fratto Jewelers” in Haddonfield. He moved the store to Palmyra in the late 50’s. In the beginning, our inventory consisted of mostly watches, clocks, china, luggage, and leather goods. There was a small selection of jewelry, which was mostly gold-filled. (Quite different from the inventory carried today!)

After Anthony Sr.’s death, Anthony Jr. took over the day-to-day operations of the store. In 1991, he made the decision to join the Independent Jewelers Organization (IJO). That is when Anthony’s began to morph into the store you see today. As an IJO member, we started making semi-annual trips to the diamond capital of the world: Antwerp, Belgium. It was in Belgium that Anthony established our important relationships with some of the world’s leading diamontaires.

In 2006, Anthony passed the torch onto Nick who now manages the store operations. He is the one responsible for all the beautiful jewelry you see in our cases and our relationships with the designers and manufacturers we work with.

The expertise of the Fratto family is supported by a staff that includes AGS and GIA trained sales associates and an on-site Master Goldsmith and Diamond Setter, Victor Rubino. Vic, who has worked in the trade for over 20 years performs expert repairs right in the back of our facility.

We invite you to join with us as our story continues to grow. We would love to help you celebrate the new chapters in your story.

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